Tales of the Cocktail®
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Tales of the Cocktail 2026 is July 19-24, 2026!
With hundreds of opportunities developed specifically for industry professionals, from bartenders to distillers, Tales of the Cocktail® is the drinks industry’s annual meeting place for exchanging new ideas, products, and techniques, featuring in-person education, tastings, networking, and awards programming.
Since 2002, the global spirits community has gathered in the heart of the French Quarter for Tales of the Cocktail. What started as an annual walking tour of historic New Orleans cocktail bars has now become the world’s leading cocktail conference.
Conference Agenda
RSVP to Events in the
Attendee Hub
Accessible online or via our mobile app, available for download below, the Attendee Hub will be your go-to companion for navigating this year’s conference.
In the Attendee Hub, you can see what’s going on throughout the week and where, build your own personal schedule, RSVP for events, learn more about speakers, and connect with other registered attendees.
Before creating your dream Tales of the Cocktail schedule, be sure to check your ticket type and the access it gives you! Important things to check are whether you have a Week or Day Pass, access to Seminars + Tasting Rooms or just Tasting Rooms, or if you’ve only purchased a Festival Entry Pass. From there, easily see what events you can attend based on your ticket by using the filter function in the Attendee Hub – head to “All Sessions,” select “More filters,” and choose “Category.”
New for 2026 – RSVP to certain off-site events directly through our app with just one click! Simply tap the “See Schedule” button on the home page, and you’ll find our events organized by whether they allow an in-app RSVP or require an external link. Already in touch with your industry friends you’ll be reconnecting with at Tales? Make sure they know that the Festival Entry Pass is required to attend all RSVP Events. It is included in all passes or can be purchased separately!
We can’t wait to see you in New Orleans! Until then, please don’t hesitate to reach out to us at info@talesofthecocktail.org with any questions.
Download the
Tales of the Cocktail Events
Mobile App
Be Part of TALESGATING!
Join our sustainability efforts by carpooling to Tales of the Cocktail 2026 and be entered to win prizes, including a $50 gift merch gift card per person in your car or Seminar + Tasting Passes for TOTC2027!
Don’t forget to deck out your ride! All you need to do to enter is:
- Decorate your vehicle with TALESGATING however you please
- Share a photo of your group and car en route to TOTC2026
- Tag us in your TALESGATING posts
Contest runs from July 17th to July 24th.
Tales of the Cocktail FAQs
What is Tales of the Cocktail®?
Who attends Tales of the Cocktail?
How old do you have to be to attend?
Do I need a Festival Entry Pass to attend?
Sign Up to Volunteer at Tales of the Cocktail 2026!
Give back to the drinks industry and make the most out of your trip to New Orleans by volunteering at Tales. All volunteers who work at least 10 hours will receive a Tasting Week Pass (valued at $175)!
Learn More
Thank You To Our Partners!
View Exhibitors
Thank You to Our 2026 Official Media Partners
